Your Guide to Milwaukee Brewers 2025 Game Promotions

Prepare your shelves, because the 2025 Brewers season is absolutely overflowing with must-have collectibles and fan gear! With giveaways scheduled throughout the year, plus additional special items tied to theme nights, there is a unique souvenir waiting at almost every turn. Here’s your guide to game-day promotions.

In a related promotion, if the Brewers win their 12th straight game with The Miz pitching, George Webb will honor their legendary promise with free hamburgers across the Milwaukee metro area.

Bobblehead Mania

No Brewers promotional schedule would be complete without the highly anticipated bobblehead giveaways, and 2025 delivers with three fantastic additions to collections, plus a few special theme night bobbles. These are always among the most sought-after items, so marking calendars and arriving early is recommended!

• Pat Murphy Bobblehead: Fans can kick off their bobblehead collection on Saturday, June 28. This celebrates the skipper.

• Brice Turang Platinum Glove Bobblehead: The Brice Turang Platinum Glove Bobblehead will be given away on Saturday, July 26, courtesy of Wintrust, Wisconsin's Bank. This particular giveaway is extra special as 1,000 lucky fans will receive a rare platinum-dipped edition.

• Christian Yelich Bobblehead: Fans should not miss the chance to snag a Christian Yelich Bobblehead on Saturday, August 9, courtesy of American Family Insurance.

The Brice Turang Platinum Glove Bobblehead takes place on July 26

Brewers Jerseys, Hoodies & More!

Fans can show off their Brewers pride with an array of stylish and comfortable apparel giveaways throughout the season. From replica jerseys to cozy sweatshirts, attendees will be geared up for any weather and every game.

• Brewers Long Sleeve Hoodie: Perfect for cooler spring evenings, this hoodie can be acquired on Saturday, April 5, courtesy of Quartz.

• Brewers Replica Football Jersey: A unique crossover item, the Brewers Replica Football Jersey is available on Saturday, April 19, courtesy of American Family Insurance.

• Jackson Chourio Replica Jersey: Fans can celebrate one of the team's brightest young stars with a Jackson Chourio Replica Jersey on Saturday, June 7, courtesy of Chevrolet.

• Brewers 90s Replica Jersey: A trip down memory lane is offered with a Brewers 90s Replica Jersey on Saturday, July 12, courtesy of CBS 58.1 This provides a nostalgic nod for long-time fans.

• Misiorowski "The Miz" T-Shirt: Added later to the schedule, this exciting Misiorowski "The Miz" T-Shirt will be available on Sunday, August 10, for the first 25,000 ticketed fans.

• Brewers Crewneck Sweatshirt: Fans can stay warm as the season winds down with a Brewers Crewneck Sweatshirt on Saturday, September 13, courtesy of UScellular®.

Unique Collectibles & Fan Favorites

Beyond apparel and bobbleheads, the Brewers are offering a delightful assortment of unique and practical items that celebrate the team's quirky personality and provide useful keepsakes.

• Famous Racing Sausages® Cribbage Board: A truly one-of-a-kind item for fans of both baseball and board games, the Famous Racing Sausages® Cribbage Board can be acquired on Saturday, May 17, courtesy of 620 WTMJ.

• Barrelman Cooler: Perfect for the next tailgate, the Barrelman Cooler will be given away on Sunday, June 15, courtesy of Leinenkugel's (for fans 21+).

• Topps Cards: For card collectors young and old, Topps Cards are available on Sunday, July 27, courtesy of Topps.

• Brewers Umbrella: To ensure a little rain does not dampen spirits, a Brewers Umbrella will be distributed on Saturday, August 23.

• Brewers Tumbler: Fans can stay hydrated in style with a Brewers Tumbler on Saturday, September 27, courtesy of Kwik Trip. This giveaway is for the first 30,000 ticketed fans, making it one of the most widely available items.

Wisconsin Artist Series: Art Meets Baseball

New for 2025, the Brewers are launching an exciting initiative that blends local art with team pride! The Wisconsin Artist Series T-Shirt Tuesdays will offer unique Brewers-branded t-shirts designed by talented local artists, celebrating the vibrant creative spirit of the state. These special shirts are available to the first 10,000 ticketed fans, making them exclusive collectibles.

• Monday, April 14: Wisconsin Artist Series 414 T-Shirt, designed by Unfinished Legacy (Milwaukee, Wis.).

• Tuesday, June 10: Wisconsin Artist Series T-Shirt, designed by Whitney Nettles (Milwaukee, Wis.).

• Tuesday, July 8: Wisconsin Artist Series T-Shirt, designed by Lost Files Clothing (Racine, Wis.).

• Tuesday, August 12: Wisconsin Artist Series T-Shirt, designed by Emily Balsley (Madison, Wis.).

Theme Nights

The 2025 schedule is dotted with an incredible array of Theme Nights, transforming American Family Field into a hub for diverse interests and communities. From pop culture extravaganzas to family-friendly celebrations and unique lifestyle events.

A Galaxy of Fun: Pop Culture & Niche Interest Nights

Fans can dive into their favorite universes right at the ballpark with these exciting pop culture and niche interest theme nights!

• Hockey Night: Thursday, April 3, presented by the Milwaukee Admirals. Attendees receive a hockey-style hooded sweatshirt and a ticket to a Milwaukee Admirals game.

• Peanuts® Night: Friday, April 18. The Peanuts universe meets Brewers baseball! With a Theme Night ticket, attendees will score an adorable Franklin bobblehead.

• Star Wars™ Night: Friday, May 16, presented by ESPN Milwaukee. Described as the "biggest night in the baseball galaxy," this event includes a limited-edition Jedi Jackson Chourio bobblehead and a spectacular postgame laser show.

• Tropical Day: Saturday, June 14, presented by UW Credit Union. This event aims to kick summer into high gear with a Brewers-branded tropical straw hat.

• Pokémon Go Day: Friday, July 25. Fans can "Catch 'em all" at American Family Field! Purchase a Theme Night ticket to take home a Brewers branded Pokémon Go t-shirt.

• Sesame Street Day: Sunday, August 10. A fantastic day for families! Enjoy kids activities, interactive stations, photo opportunities, arts and crafts by The Little Village Play Cafe, and receive a Big Bird Bobblehead with a special ticket.

• Stranger Things Night: Friday, August 22. Fans are welcomed to the Upside Down with the Brew Crew for Stranger Things Night. An exclusive hat is included with a special Theme Night ticket.

• Harry Potter™ Night: Friday, September 26. Calling all muggles! Fans can join the Brewers and take home a limited-edition beanie with a Theme Night ticket purchase.

Community & Lifestyle Events

The Brewers also host special nights that cater to unique community interests and offer memorable experiences for all.

• Bark at the Park: Wednesday, September 3, presented by Fleet Farm. This fan-favorite event allows attendees to bring their furry friends to American Family Field! Special dog tickets include a portable pet water bowl, and each game ticket includes a donation to the Wisconsin Humane Society. It is important to remember that both humans and dogs require a paid ticket, available online only, and a Release of Liability and Assumption of Risk Agreement is required.

• College Night: Thursday, September 18, presented by Northwestern Mutual. Students can take a study break with their roommates! This night includes a $15 concessions credit with a ticket purchase.

American Family Field's 25th Season

25 seasons of American Family Field

On July 25, the Brewers will celebrate the 25th Season of American Family Field, a quarter-century of incredible baseball memories. This monumental celebration is designed to be an all-day festival for the fans, brimming with nostalgia, star power, and unprecedented access.

The highlight of the 25th Season Celebration is the highly anticipated Alumni Home Run Derby, set to take place after the 3:10 p.m. Brewers-Marlins game on July 25. This is not just a friendly exhibition; it is promised to be a "fun and fierce competition" 5 featuring some of the most beloved Brewers legends.

The derby will showcase fan favorites and Brewers icons, with team captains Ryan Braun and Carlos Gómez leading the charge. They will be joined by a roster of power hitters and fan darlings including Yovani Gallardo, Bill Hall, Corey Hart, Casey McGehee, Nyjer Morgan, and Eric Thames.

Longtime Brewers coach Ed Sedar and alum George Kottaras will serve as the pitching and catching duo. The celebration will also feature a broader lineup of alumni circulating throughout the day, including Keon Broxton, Prince Fielder, Jimmy Nelson, Jace Peterson, Corey Knebel, Dan Kolb, Mark Loretta, Mike Moustakas, Ben Sheets, Eric Sogard, and Randy Wolf.

The derby promises excitement with a "school-yard pick" style draft for teams. Each batter will get two minutes to hit as many home runs as possible, with the last 30 seconds featuring "golden baseballs" that count for three runs each, adding a dramatic twist!

Following the team competition, the two players with the highest individual home run scores will battle it out in a final round. All fans in attendance at Friday's game are invited to stay and watch the Home Run Derby, with concession stands re-opening for the festive occasion.

Brewers alumni will be actively circulating throughout American Family Field, engaging with fans in unique ways, including pouring drinks at various bars and even helping ring up items at the retail stores.

From 1:50 p.m. to 4:35 p.m., various alumni will be stationed along the warning track for dedicated autograph sessions. All ages are welcome, and alumni will sign special autograph cards for fans. To capture a lasting memory, from 1:50 p.m. to 4:10 p.m., fans can take pictures with their favorite former Brewers players on the Terrace Level outside Section 439.

The variety and accessibility of alumni interactions, including autograph sessions, photo opportunities, and even unexpected encounters like alumni pouring drinks or working retail, go far beyond typical fan engagement. This multi-faceted approach transforms a standard game day into a highly personalized and immersive experience.

To make the 25th Season Celebration even sweeter, the Brewers are rolling out special discounts on game day essentials.

Fans can arrive early and enjoy draft beers and brats, which will be available for just $2.50 until first pitch. This represents a fantastic deal for pre-game festivities. To acquire Brewers gear at a discount, a 25 percent discount will be offered on select items at the Brewers Team Store (Home Plate and left-field locations). The offering of $2.50 draft beers and brats until first pitch and a 25% discount on select merchandise is a clever dual-purpose approach.

Perfect Day at the Ballpark: Tickets & Bundles

The popular Sunday Fun-Day Bundle makes its welcome return for 2025, offering one of the best value ticket packages available for all Sunday home games. For just $81, this incredible bundle includes four Terrace Outfield tickets, four junior hot dogs, four junior sodas, and one general parking pass. It is the perfect, hassle-free option for families looking to enjoy a day at the ballpark without breaking the bank. The reintroduction of the Sunday Fun-Day Bundle 1 represents a clear strategic move aimed at making Brewers games more accessible and affordable for families, a crucial demographic for sustained attendance. By packaging tickets, food, drinks, and parking into a single, attractive price point ($65), the Brewers are directly addressing common barriers to attendance such as cost and convenience. This comprehensive bundle simplifies the decision-making process for families, offering a clear value proposition that encourages repeat visits and positions American Family Field as a prime destination for family outings. It demonstrates a commitment to broadening the team's appeal and ensuring that baseball remains an affordable and enjoyable experience for all.